Leveraging the Power of Platforms
Our platforms of adjacent and vertically integrated businesses work together to create above-market results.

As a family-owned investment firm, we are patient capital and take a long-term approach to value creation. Our investment philosophy favors founder/family led businesses in durable industries with strong growth potential.
Investments News
Swig Hires Former Hallmark Executive Vice President to Lead Legal, Employee Experience and Public Affairs Strategy
Swig – Home of the Original Dirty Soda®, welcomes Jill Marchant, former executive vice president and Chief Legal Officer at Hallmark, to the team as Chief Legal and Administrative Officer. Marchant joins Swig with over 20 years of experience in corporate leadership and legal management. ...
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Swig Hires Former Sonic Executive to Help Drive National Growth Strategy
The Home of the Original Dirty Soda names Todd Smith its Chief Commercial Officer LEHI, UTAH (Jan. 7, 2025) — Following a year of record growth, Swig expands its C-Suite and names Todd Smith as chief commercial officer. Smith joins Swig with nearly 20 years of ...
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